Redefining customer experience with AI

What will you learn?

• What does it mean for a business to be truly customer-centric: Customer demands are dynamic. Businesses need to adapt quickly to changing customer needs, especially in the new normal to provide an end-to-end experience that ticks all boxes.

• Are brands ready to incorporate AI into their customer operations? While AI and automation definitely can revolutionize CX, what are the metrics that we need to look at to understand if a brand is really ready for automation?

• Using data-driven decisions to design successful CX: Mary talks about why customer data and feedback is crucial to building an experience that customers love.