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Digital Transformation: Leading through Change in the Digital Age
Howard Tiersky
CEO, FROM Digital Transformation Agency
Vartika Verma
VP, Global Marketing, Yellow.ai
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What will you learn?
Digital transformation: What it means for your organization
- Howard Tiersky defines organization wide digital transformation and why it should be at the top of your boardroom agenda.
The role of AI and automation in digital transformation
- Learn why and how AI and automation plays a key role in plotting a digital transformation strategy that is focused on improving CX and increasing ROI.
Driving ROI for your transformation initiatives
- Discover what constitutes a digital transformation strategy that works and the key things you need to incorporate into your Strategy
About Speakers
Howard Tiersky
CEO, FROM Digital Transformation Agency
Howard Tiersky is a bestselling author who has been named by IDG as one of the “Top 10 Digital Transformation Influencers to Follow Today,” and by Enterprise Management 360° as “One of the Top 10 Digital Transformation Influencers That Will Change Your World.” He is the founder and CEO of two companies that enable large brands to win in the digital world, FROM: The Digital Transformation Agency, and Innovation Loft.
Vartika Verma
VP, Global Marketing, Yellow.ai
Vartika is a marketing enthusiast with over 10 years of experience working and scaling a handful great companies in the e-commerce, app domain and fin-tech domain. In her years of experience, she has had the opportunity to build iconic brands through digital and traditional marketing, contribute to business goals by taking P&L responsibility and setting and leading stellar teams. She has developed strong marketing, insight mining and product-marketing skills during my MarTech stints.
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