Learn how yellow.ai helped Bajaj Finserv offer superior CX with Blu - a multilingual bot, and helped increase revenue by many folds.
Bajaj finserv is one of the fastest growing financial institutions with over 20k employees, spread over 1400 locations. The Company has a revenue of $7.6 billion with a base of 43 million customers.
India’s financial market is a highly competitive and cluttered market. To differentiate itself from the herd, Bajaj Finserv needed a solution that would help them offer superior Customer experience whilst keeping the cost under control.
yellow.ai built a multilingual Virtual Assistant, BLU, which was deployed on 5 channels to help users across the customer lifecycle. The bot solves user queries, sells financial solutions and has become an integral part of web sales and services for Bajaj. In 2020 alone, it accounted for over $100M in sales.
Blu had smooth integrations with Bajaj Finserv's existing CRM & billing systems which enabled seamless operations without the team having to learn to work with something new. Blu was designed to blend into Bajaj Finserv's existing tool and app ecosystems and function as an unified team.
Voice Bot services were deployed to further better customer servicing and renewal services. yellow.ai's best in tech Voice assistants helped Bajaj services streamline conversations and foster relationships with customers, at scale.
Conversations handled so far
Saved over the last one year
Bot Accuracy
